Bibliografische Daten
ISBN/EAN: 9781524760007
Sprache: Englisch
Umfang: 272 S., 31 Grafiken, Diagramme, Schaubilder
Format (T/L/B): 2.2 x 23.4 x 15.4 cm
Einband: Paperback
Beschreibung
Growth hacking is a highly accessible and practical method for growth that focuses on the customer--how to attain, retain, engage, and monetize them. Here is the definitive playbook by the pioneers/creators of growth hacking, one of the hottest business methodologies in Silicon Valley and beyond, which drove the rapid market-share growth of start-ups like Uber, Facebook, and more.